2. Avoid low light photos as much as possible – This is a rule for photography in general I think, but especially when it comes to iPhone photos. You know what I’m talking about, those dark images that pop up on your feed with a grainy, yellow cast over them? Not purty. I now try to wait until the next to take snap a shot of whatever I wanted to share the night before. If you can’t avoid a night time shot, trying to include some pretty lights or candles.
3. Use editing apps – If you do find yourself in low light situations, there are editing apps that can really help the quality of a so-so image. I currently use Pic-Tap-Go on almost all of my photos, regardless if they are darkly lit or not. Getting used to the app can take some time but I really like the amount of options they have and it can improve the look of your photos greatly. I also occasionally use the PixFx app if I want to add effects to my photos.
4. Lay off on the pet photos – First off, let me say I am completely guilty of this. I’m also probably completely guilty of clicking “Like” on all of your pet photos. But for me, personally, I am trying to chillax on how much Penny cuteness I share with the world. I feel like, in the past, my Penny photos have dominated my feed, and as much as I love her, that’s not what I want my business Instagram profile to be so focused on. Of course, I will never have enough self control to completely stop sharing my floppy eared mutt via iPhone, but I’m taking baby steps to cut down the quantity a bit.
5. Instagram sales in moderation: I am all for using Instagram as an advertising tool (obviously). And yes, it’s an easy way to try to quickly sell something. Maybe a few things. But if you want to use your Instagram profile to sell items regularly (I’ve seen it done daily) I suggest creating a separate profile. This is based on the fact that people can specifically follow your Instagram sales profile if they have an interest in buying your items. For me, when I see Instagramers start to sell items daily in my feed, it’s like I’m receiving e-mails from a list I didn’t subscribe to. If you’re not into making a new account specifically for selling items, I still recommend selling in moderation so followers don’t feel spammed.
I would love to hear more tips you have to share! Do you have any rules you try to follow when posting on social media? Or do you have a “loose thumb?”
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