I have never really been afraid of change, but for some reason when it comes to my business change is hard. I know that in order to grow, changes need to happen. In order to become more efficient, changes need to happen. But in realizing just how long I’ve been “working” on these changes, just how long they have been sitting at the bottom of my to-do list, I’m realizing that change in my business is not easy for me.
After Valentine’s Day I had multiple people telling me it’s time to outsource my printing. And I understand why. To make my process more efficient. To allow myself time to do something besides orders for the first month and a half of every year. But the idea just makes me worry. I worry about the quality, I worry about the cost, I especially worry about not having immediate inventory control.
I think it’s hard for small business owners to give up control (Is it? Or am I just a crazy control freak?). Our businesses are our pride and joy, our dream. Putting our trust in some one else to help do the job just as we would do it is hard.
I’ve also been experimenting with new products. (What do you think of the little sneak peeks in this post?!) I know this needs to happen in order for my business to continue to grow. Part of me has wanted to expand beyond cards for a long time. But there is also part of me who loves having a niche. I’m often turned off my shops or booths that sell a lot of different products. Do you know how many booths I see at craft fairs that add on a display of cards to their booth of clothes, picture frames, jewelry, etc? I get that cards are an easy add-on but it still bugs this card-maker ;] I really like the idea of specializing in something.
But……growth. I want growth for my business. So I’m learning how to look at the bigger picture. To think bigger. To think beyond cards. To think beyond Etsy. To think beyond working as a one-woman show for the rest of my life.
I’m learning that this business will be what I make it. That anything is possible if I dare to dream it. But that it requires change. Change in the process. Change in the products. Change in the control.
How do you deal with change?